top of page

"Seed & Stem"motion design process
 

Final project completed for the "Advanced Motion Methods"course provided by School of Motion
 

Project Overview

Houseplants have a lot of different benefits, but many people have no clue how to keep them alive. 

Seed & Stem provides care tips and education so people know how to keep their plants alive.

Brief

We need a 15 to 20 second spot created for use on various social media outlets to get people interested in our mission at Seed&Stem. 

Script is provided, VO, and some boards that were designed by the very talented Sarah Beth.

Process

I started by glancing at all the frames together so that I could come up with ideas on how to make transitions between them in a way that would result smooth and interesting.

I took notes of what came to mind.

Seed&stem stylyframes animatic notes.png

I then created an animatic based on those notes so that I could have a more solid animation plan.

Some of the techniques used for the final animation are:

 

-Using a combination of 2D and 3D layers 

2D 3D layers.gif

-Parallax

parallax smaller file.gif

-Fake 3D

Let's Talk

What is my strong suit?

​

-I can develop a Full Creative plan, from storyboard to design/illustrate style frames then animate them. 

-I closely follow brand guidelines but at the same time I incorporate high level of creativity, trying to avoid the obvious. 

-I always try to bring storytelling to my work.

-Adobe Photoshop, Adobe Illustrator and Adobe After Effects are my bread and butter but I am always open to learning new techniques and softwares.

-I enjoy pushing my own learning as acquiring new skills motivates me.

-I go ABOVE AND BEYOND in every task.



If you want to check out the whole list reach out!

giocviscomm@gmail.com
Creative profile

Giocviscomm ( Giovanna Conforti ), 

UK based Motion Designer/Animator & Illustrator

​

  • LinkedIn
  • Behance
  • Youtube
bottom of page