LOGO FOR "PAPA JO" RESTAURANT
The restaurant focuses on traditional modern revised food recipes.
My approach balances creativity with strategic thinking, producing designs that resonate with the brand’s mission.
This is why together with client we have chosen a figure of a middle age man to be part of the logo.
The Papa Jo' logo was designed to evoke a sense of tradition, craftsmanship, and authenticity.
The logo features a strong, minimalist illustration of a man with a beard and a hat, symbolizing a trustworthy, down-to-earth figure likely representing the brand's namesake or its core values.
The deep navy color gives the design a sense of timelessness and professionalism.
The bold serif typography adds a classic, sophisticated touch, reinforcing the brand's identity while ensuring easy readability and impact across different media platforms.
